In 2026, I believe marketers will finally stop treating Generative Engine Optimization (GEO) as "SEO for ChatGPT" and ...

Executive positioning is a powerful strategy that goes beyond traditional PR, communications or leadership coaching. While it draws on elements of each, executive positioning is a unique blend ...

Strategic brand positioning serves as a cornerstone for enduring success. Successful companies owe their prominence to a robust brand positioning strategy that goes beyond being different from the ...

Step back to see patterns and long-term opportunities. Align your identity with strategy. Redefine leadership roles if they lack clarity and a sustainable impact. Michelle, the newly appointed sheriff ...

As a former CEO who scaled a company to the Inc. 500 list multiple times and successfully executed an exit, I’ve experienced firsthand the challenge of balancing strategic vision with operational ...