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With the exception of perhaps certain fashion brands' insignias, no logo is more important than that of a sports franchise. A team's logo appears on its uniforms, licensed merchandise, website, ...

Brand image starts with a strong logo. From vector to display, here are the tools to put your stamp on your symbol. By Gabriel Morgan Updated Jun 21, 2022 9:00 AM EDT We may earn revenue from the ...

It's hard to believe that we’re already more than halfway through 2023. As we try to wrap our brains around that fact, it’s important not to forget to look to the future. Specifically, the future of ...

Before you start designing a business card or picking colors for your letterhead, you need a logo. Featuring your company name, embellished with a little color and perhaps a few graphic touches here ...

Opinions expressed by Entrepreneur contributors are their own. Do you realize just how important your company logo is? It appears on everything from your letterhead to your website, reaching customers ...

Can you figure out the hidden meaning of this Frank Lloyd Wright logo? Designed for the Frank Lloyd Wright Building Conservancy, the new logo gives Wright's iconic square new symbolism. It turns out ...

Ensuring consistency of the look and feel of campus signage is an important part of overall branding. Many groups from all over campus are involved in determining signage options, locations and design ...

The oldest registered trademark in the United States dates back to 1870, when it was filed by paint manufacturer Averill. Against the backdrop of Chicago, an eagle is depicted holding a paintbrush in ...

If there’s one job a sports font has, it’s to make a strong impression. Some of the most famous sports logos are defined by singular words and simple symbols, meaning that the text and its font can be ...