Despite dissatisfaction with ads in radio and TV, podcast users seem to be more accepting of ads, when served judiciously and ...
Podscribe has expanded its ad verification platform to include AM/FM radio, adding automated airchecks and unified reporting.
New Podcast Download research shows audio advertising reaches consumers who avoid TV ads and spend most of their video time ...
A new survey from podcast ad agency Oxford Road finds a lack of clear measurement metrics across audio and video platforms is giving advertisers pause. By Caitlin Huston Business Writer While video ...
For podcast advertising to truly take off, marketers need to be able to evaluate podcasts for brand safety and suitability at scale. But most podcast campaigns still involve manually evaluating ...
Podcasts continue to pull in listeners and drive sales, judging by Podcast Pulse, a study from Acast conducted by Edison Research. Of the listeners polled, 84% have taken action after being exposed to ...
Ad industry wisdom says everyone listens to podcasts. But digital audio still struggles to attract investment from advertisers. That’s because audio lacks measurement tools that have been standard in ...
Ant McPartlin and Declan Donnelly have apologised after fierce criticism for an advert promoting their new podcast which has ...
Nikki Glaser introduced the brand new Best Podcast category at the 2026 Golden Globes with a hilarious parody of Nicole ...