Culver’s has launched its first nationwide loyalty program, dubbed Delicious Rewards, marking a notable shift in how the fast ...

Ultimately, AI enables loyalty programs to operate at a micro, highly personalized level, using historical data to drive ...

Most loyalty programs today look similar, with many not taking customer loyalty into consideration at all. Programs are often just not that exciting for customers or reflective of the individuality of ...

Was 2023 the year of the revamped rewards program? Ever since digital loyalty programs became the norm – with their emphasis on personalization, customization, and a more flexible points to rewards ...

The new age of rewards is about building a world guests want to be part of. The three ingredients for the new loyalty recipe: ...

The restaurant industry is highly competitive. With many dining options and increasing convenience, restaurants face the challenge of standing out and ensuring their guests return for more. Today, I’m ...

The American Airlines AAdvantage loyalty program has been named as the best in North America in the 2025 “World’s Best Airline Rewards Programs” report released by Point.me, the travel rewards search ...

Brands like Nittany MinitMart, Quality Oil and Weigel's are moving beyond a one-size-fits-all approach. Earlier this year, Quality Oil Co., which owns and operates three convenience retail brands, ...

As the global travel market shut down in the middle of March 2020, so did consumer spending on air travel, while spending on other items was resilient, with many of those purchases made on airline ...

Heightened expectations backfire. Loyalty members expect better service and react more strongly when brands fall short. Unmet expectations can harm brand equity. Perks can backfire. Loyalty rewards ...

Carnival Cruise Line made a major misstep this summer when it announced its new loyalty program, Carnival Rewards, set to launch in June 2026. A radical departure from its current VIFP Club loyalty ...