Linear TV networks are still suffering -- overall. And yet we can offer some nuggets of hope, even for some small and mid-sized networks. First let’s look at the top charts -- those with gains ranked ...
Streaming TV continues to get all of the attention from advertisers. Much of this excitement is coming at the expense of linear, which still commands close to half of all TV viewing. Amid the rush to ...
Operative has announced that its cloud-based intelligent media management platform AOS is fully enabled to support Linear Streaming – the new media model that brings linear workflows to digital ...
The problem of adjusting a live ad buy in linear has jumped over one more hurdle. Earlier this year, DirectTV Advertising announced that their satellite TV content can now be bought programmatically ...
NEW YORK, Dec. 19, 2024 (GLOBE NEWSWIRE) -- Operative today announced that its cloud-based intelligent media management platform AOS is fully enabled to support Linear Streaming - the new media model ...
MIAMI—Singular.live and Akta are collaborating to bring broadcast-quality graphics to Akta's FLEX channel playout in the cloud. FLEX channels are live linear TV channels scheduled entirely in the ...
NEW YORK, May 8, 2025 /PRNewswire/ -- ITN, the leader in automated activation technology for local TV, and Magnite (MGNI) (NASDAQ: MGNI), the largest independent sell-side advertising company, today ...