As business people and marketers, we traffic in data. It’s what we use to make decisions (even gut decisions). Data is also how we communicate the status of things and how we make the case for change.

Data visualization is one of the most important tools we have to analyze data. But it’s just as easy to mislead as it is to educate using charts and graphs. In this article we’ll take a look at 3 of ...

Q. My supervisor wants me to include more data visualizations in my projects. Do you have any suggestions? A. Data visualization transforms raw data into graphical representations, making complex ...

Jer Thorp (@blprnt), data artist in residence at the New York Times, was tasked a few years ago with designing an algorithm for the placement of the names on the 9/11 memorial. If an algorithm sounds ...

Instead of telling people about a story/data/information, show them. Humans are inherently programmed to respond to the visual and our brains process images 60,000 times faster than text. Images seen ...

Now more than ever, visuals are used to relay facts and figures in business, politics and socioeconomics. Data visualizations, such as graphs, charts and tables, are commonplace in presentations. When ...

Planning and executing an excellent SEO strategy is critical for any digital marketing campaign. However, the effort requires data to tell the story in a way that resonates with our clients. But ...